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Diversified
Games, a brief history of the business and it's
owners.
In 1994, Brian Guenther purchased half of
Pendragons Comics & Cards of Centralia,
Washington. As most comic and card collectors
now realize, the comic industry was on the brink
of collapse. As the distributor wars raged in
the comic industry and as comic shops across the
country began to succumb, the decision was made
in late 1995 to close the business and the
owners to go their separate ways. Pendragon's
last month as a brick and mortar store, was one
of it's best for sales, however the underlying
problems within the industry made nearly
impossible for even well run shops with
reasonable sales numbers to survive the
impending collapse.
With his half of the business, Mr. Guenther
began making plans to launch an online back
issue service. By late summer of 1996, the
initial website was up and by fall of 1996, it
was finished. Through active and aggressive
marketing, the site was a reasonable success and
always profitable, even though the comics
industry as a whole was hitting it's lowest
point since the 1950's. PenDragon's Comics &
Cards Online's emphasis on not just rare, hard
to find items, but obscure and low value items
made it a destination for many collectors for
those oddball items that no one else seemed to
have.
Not content with an online business alone and
wanting to once more work with the public
through a brick and morter store, the owner soon
purchased a video rental store, Diversified
Video. Diversified Video was located in Salkum
Washington, a small town located about halfway
between Seattle Washington and Portland Oregon,
minutes from Interstate 5. Started in the mid
1980's, Diversified's main business had always
been video and game rentals. In January of 1997
the store changed hands to Mr. Guenther, and
after that, great strides were made to make
Diversified live up to its name.
In the spring of 1999, the company purchased
it's own 2 story commercial building in downtown
Chehalis, Washington. Over the course of late
spring, and well into the summer of 1999, an
extensive remodel was performed on the building,
and on August 28, 1999, Diversified Video opened
in it's new location. With approximately 2,800
square feet of sales floor, and a matching 2nd
floor used to house offices and warehouse space,
they were able to forge into new areas, expand
existing one's, with the intent to do so for
many years.
Perhaps one of the most unusual video stores in
Southwest Washington, Diversified Video stocked
approximately 4,000 rental titles and had become
one of the most comprehensive locations to
purchase a wide variety of items, including
Comics Book back issues, Cards, Used Paperbacks,
Incense, Oils and Incense Burners, T-shirts,
Jewelry plus a wide variety of other
miscellaneous items.
In early spring of 2001, the video industry was
well on it's way to suffering a collapse similar
to what had happened in the comics industry in
the mid 90's. Once more, it was time to make a
very difficult decision that would effect the
brick and mortar store. Try to suffer through a
recession in the video industry, or move on. The
decision was made to not move on, but to move
backwards if you will. In April of 2001, the
video rental inventory was liquidated, new
products were purchased and Diversified Games
was born.
Always expanding the boundaries of their
business, Mr. & Mrs. Guenther are pushing
Diversified Games into becoming a full line game
store without compare for southwest Washington
State. Comics, both new and old, as well as
board games, card games, miniatures, roleplaying
games, t-shirts and much more can be found all
under one roof. Also provided is ample gaming
space to host their own in-store gaming events,
as well as a Local Area Network(LAN) for head to
head computer play of today's top PC games.
Having done mail order business on a relatively
small scale now for the past five and a half
years, we are now pleased to announce the
creation of this web site, allowing an even
greater number of people to experience the
plentitude of unique items we have to offer and
purchase them from afar. Our warehouse is
capable of high volume sales, which means
virtually no time wasted while your order is
turned around and sent to you. This is not a new
frontier for us, this is simply the expansion of
an existing one. You, our customer, will benefit
from over 10 years experience in the mail order
business. We feel confident that once you have
ordered from us, you will return again and again
for the simplicity of use and one on one
salesmanship we offer.
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